Anja Lorenzen's Volkswagen's Way East - Brownfield or Greenfield PDF

By Anja Lorenzen

ISBN-10: 3640810074

ISBN-13: 9783640810079

Seminar paper from the 12 months 2007 within the topic enterprise economics - company administration, company Governance, grade: 1,3, BI Norwegian company university, language: English, summary: when it comes to a emerging aggressive setting the way in which east will get progressively more very important. It doesn't purely result in a discount in expenses yet working within the japanese elements of Europe may end up in merits for the complete corporation. Volkswagen overtook their JV accomplice Skoda and this gave them entry to the neighborhood cluster. this can be a bonus, that businesses which don't put money into brownfield investments don't have correct from the start. accordingly, the type of FDI and the sector are vitally important and will make certain the firms destiny luck. Volkswagen’s greenfield funding in Kaluga, Russia may also be defined, according to the benefits and drawbacks that the 2 various FDI supply. different VW investments will then be associated with Dunning’s eclectic paradigm, the OLI model.

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Volkswagen's Way East - Brownfield or Greenfield Investments: Business Location Decisions by Anja Lorenzen

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